Work starts
with
understanding you.
Give Friday your role, business, audience, and goals. CoWork uses that context to suggest what matters next and help turn it into real work.
Built around your work

Tell Friday who you want to reach. Build the lead-gen workflow.
Friday Lead Gen turns a business goal into an organized lead-generation workflow inside CoWork. Define your audience, connect a channel, describe the leads you want in Journal, and let Friday prepare lead suggestions, outreach ideas, and follow-up content.
Find prospects
Draft outreach
Plan follow-ups
Friday turns the goal into usable lead output
Lead suggestions · fit reasoning · outreach · follow-ups · demo invites
The idea
Less time searching. More time talking to the right people.
Friday helps organize prospect discovery, outreach preparation, and follow-up planning while keeping the user in control of what gets reviewed and sent.
Teach Friday how your work works.
Your CoWork Profile gives Friday the context behind your work — who you are, who you serve, what matters, and how your brand should show up.
Role & business
Tell Friday what you do and the kind of work or business you are focused on.
Audience & voice
Define who you want to reach and how your communication should sound.
Goals
Add the outcomes Friday should help you work toward.
Brand presence
Add your website, CTA, location, and connected channels.
Build the profile once.
Friday can reuse that context across CoWork workflows.
Create your profile
Give Friday the context behind your work
One profile. Reusable business context.
Friday now understands the foundation behind your work.

Suggestions shaped around your goals
Pick an idea and move directly into the work.
Don't start blank.
Start with direction.
Friday uses your CoWork Profile and business goals to suggest useful work you could start next.
Friday reads your goals
Suggestions start from the goals and context inside your CoWork Profile.
Choose what to work on
Pick from creation, analysis, communication, business development, or lead generation.
Open the work
Friday turns the selected idea into a real working canvas instead of another blank chat.
Choose a direction
What should Friday help with?
Each direction opens a different kind of CoWork experience.
Friday can open
Real working canvases
An idea goes in.
Real work comes out.
Choose a suggested idea and Friday turns it into a structured, editable output inside a working canvas.
Selected idea
Lead Generation
Build a lead-generation playbook.
Find the right audience, understand the opportunity, and plan the outreach.
Using context from
Friday
working
Friday output
Lead Generation Playbook

Research
Gather context
Structure
Organize the work
Create
Build the output
Review
Refine and use
One CoWork. Many outputs.
The work changes with the goal.
Documents
Briefs, proposals & reports
Marketing
Campaigns, posts & messaging
Sales
Outreach, leads & playbooks
Research
Market scans & analysis
Build a coworker for the role you play.
Friday CoWork adapts to the profile you create. Whether the user is in marketing, sales, content, operations, consulting, or founding, Friday uses goals and context to suggest the right work.
01
Choose a role
02
Add goals
03
Friday suggests work
04
Create real outputs
Marketing CoWork
Create campaigns, social posts, themes, launch stories, and audience-building content.
Sales CoWork
Plan lead generation, account research, outreach sequences, and follow-up workflows.
Content Creator CoWork
Turn ideas into scripts, reels, visuals, animations, captions, and publishing-ready assets.
Operations CoWork
Organize workflows, track risks, document processes, and turn operational context into action.
Founder CoWork
Build product narratives, business plans, investor stories, landing pages, and strategic briefs.
Consultant CoWork
Create client briefs, research reports, proposals, summaries, and reusable advisory content.