Friday Go-to-Market Live App

Turn your launch strategy into a live operating dashboard

The Go-to-Market Live App helps teams track pipeline, marketing performance, revenue movement, customer retention, outreach, and analytics in one connected workspace.

Pipeline & Deals
Marketing ROI
Customer Retention
Live Analytics

$12.4M

Total Pipeline

34.2%

Win Rate

1,342

Leads This Month

Friday Go-to-Market Live App Dashboard

Everything your GTM team needs, organized into focused sections

Each section inside the Go-to-Market Live App is designed to help teams understand performance, take action, and move launch execution forward with clarity.

Overview Dashboard
Go-to-Market overview app
01Overview Dashboard

See the full GTM picture at a glance

The overview app gives teams a quick snapshot of pipeline, revenue, leads, conversion rates, campaign performance, and customer health. It helps teams understand what is working, what needs attention, and where to focus next.

Track key GTM metrics in one place

View pipeline, leads, revenue, and conversion data

Quickly identify performance trends

Understand launch health without switching tools

Pipeline & Deals
Go-to-Market pipeline and deals dashboard
02Pipeline & Deals

Track funnel health, active deals, and deal velocity

The pipeline section helps teams understand deal movement across each stage. It shows pipeline value, win rate, active deals, average deal velocity, and stage-wise funnel breakdowns.

Monitor total pipeline value and active deals

Track win rate and deal velocity

Review stage-wise funnel breakdown

Identify top opportunities and weak funnel stages

Marketing & Leads
Go-to-Market marketing dashboard
03Marketing & Leads

Understand campaign performance and lead growth

The marketing section helps teams monitor campaign ROI, lead source mix, channel performance, CAC, conversion rate, and weekly lead volume. It gives a clear view of which marketing activities are creating demand.

Measure campaign and channel performance

Track leads by source and campaign

Monitor CAC, ROI, and conversion rate

Identify top-performing marketing channels

Customer Retention
Customer retention dashboard
04Customer Retention

Monitor customer health, churn risk, and retention

The customer retention section helps teams understand customer health, NPS, churn risk, expansion revenue, and renewal opportunities. It allows customer success teams to act early before accounts become at risk.

Track customer health scores

Monitor retention and churn indicators

Review NPS and satisfaction trends

Identify expansion or renewal opportunities

Outreach Campaigns
Outreach campaign dashboard
05Outreach Campaigns

Plan and execute outreach from one workspace

The outreach section helps teams choose templates, select contacts, prepare messaging, and send campaigns. It keeps outreach structured so teams can move from planning to execution quickly.

Create targeted outreach campaigns

Use templates for faster messaging

Select contacts and customer segments

Track campaign actions and communication flow

Analytics & Insights
Go-to-Market analytics dashboard
06Analytics & Insights

Turn GTM data into smarter decisions

The analytics section helps teams understand trends across pipeline, marketing, revenue, retention, and outreach. It turns dashboard activity into useful insights for better decision-making.

Analyze GTM performance trends

Compare campaign and pipeline movement

Understand conversion and revenue signals

Use insights to prioritize next actions